Application techniques (Why use a low pH cleanser in the morning)

Gently balances the skin after sleep

During the night, your skin produces sebum and sheds dead cells. A gentle pH cleanser helps to gently remove this buildup without disrupting your skin's natural moisture barrier.

Supports the skin's natural acid mantle

A pH-neutral cleanser helps maintain this balance, thus preventing irritation, dryness, and sensitivity throughout the day.

The skin's protective barrier functions optimally at a slightly acidic pH (approximately 4.5–5.5). Morning application of a low-concentration lotion is recommended.

Prepares the skin for better absorption of the product

Clean skin with the right pH allows your morning serums, moisturizers and sunscreens to be better absorbed, effective and to work at their full potential.

Refreshes without over-cleaning

Its low pH formula is gentle enough to cleanse the skin without irritating it, making it ideal for the morning.

Use when the skin has not been exposed to makeup, pollutants, or significant impurities.

Soothes redness and morning sensitivity

Low pH cleansers are typically non-foaming, sulfate-free, and soothing, helping to calm any inflammation or swelling you may see upon waking.

Perfect for skin with a fragile barrier or prone to acne

If your skin is acne-prone, sensitive, or undergoing active treatment (such as retinoids), using a gentle, low-pH cleanser in the morning helps prevent excessive drying and maintain the integrity of the skin barrier.

Why not use it at night?

Nighttime requires a deeper cleaning

At night, your skin can be loaded with makeup, sunscreen, pollutants and excess sebum, requiring more targeted care.

Deep cleansing or a two-step process (for example, an oil-based cleanser followed by a gel or foam). Our morning cleanser is ultra-gentle and designed to refresh the skin, not to remove stubborn impurities.

Lightweight formula, minimal surfactant content

This cleanser is formulated with minimal surfactants and a non-drying formula, ideal for the morning.

When your skin doesn't need aggressive cleansing, a stronger cleanser may be more suitable in the evening to completely remove residues that clog pores.

Preserve the skin barrier overnight

Powerful nighttime products like retinoids or exfoliating acids can temporarily alter the skin's pH. An aggressive cleanser used at night can over-sensitize the skin, while a gentle, pH-neutral cleanser applied in the morning rebalances and strengthens the skin barrier before it is exposed to external aggressors.

Instructions for use:

Apply a small amount to damp skin. Gently massage in circular motions to cleanse, then rinse thoroughly with lukewarm water.

Ideal for:

Suitable for all skin types, especially sensitive, acne-prone or dry skin.

• Skin requiring gentle cleansing that respects the natural pH.
• People looking for a nourishing, non-irritating daily cleanser.